Brand Development

From designing a brand DNA to creating a marketing mix we covered all aspects of brand development for Kim Jewelry.

Art Direction and Production

Creative Development - We conceptualised creative ideas for campaign development

Storyboarding - Familiar with every type of storyboard, we planned shotlists and mood boards

Location Scouting and Management - We found the perfect locations and managed any site delays and unforeseen issues

The direction of the photoshoot - We directed the production team

Post-production - We managed the post-production process, the retouching team and made sure all the final deliverables are flawless. ( We made sure that different jewelry models are shown for engaging product visualisation )

We partnered with a communications team 'PRedators' to launch 360º marketing campaigns

Publications included Harpers Bazaar, Posta Magazine, Elle Russia

The Launch Campaign

We planned multiple stylistic variations for the models to show the potential customers how the jewelry can be worn. The results were outstanding and the brand was instantly recognised by the public which further increased brand awareness and resulted in high ROI.

Photographer: Daniyar Sarseeyev

Digital Marketing

To develop a powerful brand foundation and increase brand awareness we have developed a content strategy for Kim Jewelry's social media channels including Instagram, Facebook and Telegram. With a custom graphic design strategy, promotions, loyalty programmes and video production, we were able to increase the engagement rate and create a customer base.

Within the first month of a campaign launch we were able to achieve high engagement rates and boost sales by over 600%.

Other Case Studies

See more

Accendimi Jewelry

Accendimi Jewelry is a luxury jewelry brand founded in 2018. We updated the brand identity, marketing collateral and worked on social media marketing.

Italian Genetics

W.O.L.F. srl, an Italian-based company, formulates, manufactures and markets hemp-derived products, operating at an intersection of technology and sustainability. We helped to launch their brand, Italian Genetics with a special focus on strategic, creative and tactical support.

Villa Geba & Muse Restaurant

Villa Geba is a luxurious 5 star, eight-suite hotel located in a spectacular resort town of Sveti Stefan. We have created a social media strategy plan and content visualization for Villa Geba and their wonderful Muse Restaurant.

EL Piercing Jewelry & EL Jewelry

Founded in 2019, EL Jewelry & EL Piercing Jewelry are contemporary fashion jewelry brands that offer safe piercing procedures in Russia and high-quality jewelry designs. From re-branding to digital marketing we took care of the whole brand management process elevating brand value through creative design, effectively connecting them to their audience.

Praise Hong Kong

Praise Hong Kong is a brand specializing in fine jewelry design. With their enthusiasm and skills, they have become the favorite place for lovers of elegantly customised jewelry. We worked on Art Direction and Digital Campaign Development for their new collection of diamond rings.